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Electronic Inspection Copy available for instructors here An expansive, yet remarkably concise and accessible resource, Qualitative Research in Business and Management is designed to help qualitative researchers with all aspects of their research project from start to finish. It discusses the key philosophies underpinning qualitative research and design in business and management, and assesses the advantages and disadvantages of the different approaches.
Key features include:
- Case studies, exercises, further reading and examples from first-tier journals
- An enhanced Companion Website including journal articles and weblinks
- Chapters on writing up research and how to get your research published.
Visit the Companion Webiste at www.sagepub.co.uk/myers2e
- Sales Rank: #433147 in Books
- Brand: imusti
- Published on: 2013-04-05
- Released on: 2013-04-05
- Original language: English
- Number of items: 1
- Dimensions: 9.53" h x .67" w x 6.69" l, .0 pounds
- Binding: Paperback
- 296 pages
- Sage Publications CA
Review
"An invaluable text for those wanting to conduct qualitative research; a very welcome addition to the field."--Catherine Cassell
"No doubt the book will become standard reading in many postgraduate research methods courses."--Geoff Walsham
"This book provides deep insights into doing qualitative research. It is a must for the serious researcher." --Robert D. Galliers
'An excellent and invaluable resource for those interested in conducting qualitative research in the business and management field' -
Catherine Cassell
Professor of Organizational Psychology, Manchester Business School, UK
'This wonderful book corrects a multiplicity of misconceptions and gives much practical advice. I recommend it wholeheartedly not only for instructors and students of qualitative methods, but also for every business school dean, dean of research, member of a promotion and tenure committee, and member of an external review or accreditation committee' -
M. Lynne Markus, The John W. Poduska
Sr. Professor of Information and Process Management, Bentley University
'Michael Myers seems to have pulled off the almost impossible challenge of producing a research methods text book that is easy for a student to read, but is backed by sufficient scholarly references to constitute a reliable reference in the field'
Professor Cathy Urquhart
Acting Head of Research MMU and Chair of Digital and Sustainable Enterprise, Manchester Metropolitan University
Review
′An excellent and invaluable resource for those interested in conducting qualitative research in the business and management field′ -
Catherine Cassell Professor of Organizational Psychology, Manchester Business School, UK
′This wonderful book corrects a multiplicity of misconceptions and gives much practical advice. I recommend it wholeheartedly not only for instructors and students of qualitative methods, but also for every business school dean, dean of research, member of a promotion and tenure committee, and member of an external review or accreditation committee′ -
M. Lynne Markus, The John W. PoduskaSr. Professor of Information and Process Management, Bentley University
‘Michael Myers seems to have pulled off the almost impossible challenge of producing a research methods text book that is easy for a student to read, but is backed by sufficient scholarly references to constitute a reliable reference in the field’
Professor Cathy Urquhart Acting Head of Research MMU and Chair of Digital and Sustainable Enterprise, Manchester Metropolitan University
About the Author
Michael D. Myers is Professor of Information Systems and Head of the Department of Information Systems and Operations Management at the University of Auckland Business School, Auckland, New Zealand. He has won numerous awards including Best Paper award for the most outstanding paper published in MIS Quarterly in 1999. He served as President of the Association for Information Systems (AIS) in 2006-2007 and is a Fellow of AIS.
Most helpful customer reviews
0 of 1 people found the following review helpful.
Five Stars
By Amazon Customer
Awesome
1 of 1 people found the following review helpful.
It is a good book for an introduction to qualitative research in business ...
By Amazon Customer
It is a good book for an introduction to qualitative research in business and management. If you are a new research student both master and PhD, this book is good for you. It however, is not suitable for you when you want to go deep down in a particular method and technique of analysis. It does not cover critical realism as a paradigm in this book. However, it is easy to read and understand unlike some methodology books; this is the very strong point of the book.
1 of 1 people found the following review helpful.
Good book to have
By spbagwell
Required reading if performing a doctoral research as the book describes the various research methods.
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